The viewership of the Oscars serves as a reflection of Hollywood's cultural relevance. While audience numbers have generally risen, concerns grow over the selection of little-seen films which may limit interest as the industry contemplates its future amidst changing social values.

The WTA has launched a rebrand emphasizing its role in women's sports and culture with a new logo and mission to 'rally the world'. Key figures in tennis and media are involved in promoting this initiative, focusing on both competitive and cultural aspects.