A report by wells fargo reveals that 90% of Americans are facing 'sticker shock' at rising prices, prompting shifts in consumer behavior and spending habits, while concerns linger about future price increases due to proposed tariffs.

Conducted a report on Americans' experiences of price shocks.

Head of advice and planning at wells fargo who commented on consumer behavior.

Senior vice president of global research and consulting at TransUnion who provided insights on credit card debt.

Former President proposing tariffs on imports which may affect prices.